Google’s head of webspam, Matt Cutts recently announced two
new Google algorithm updates via twitter that could affect your business.
Update #2: Panda 4.0
Matt Cutts, an Engineer and head of web spam at Google,
announced That Google released latest algorithm Panda 4.0 via twitter.
Google's Matt Cutts, head of web spam at Google told at Search
Engine Land that this Panda 4.0 update impacts ~7.5% of English queries
to a degree that a regular user might notice. - a much more significant reach
than has been seen in recent updates.
Update #1: Payday
Loan 2.0
After the announcement of Panda 4.0 update Maat Cutts
announced in his second tweet that
Google began the roll-out of the Payday Loan Algorithm 2.0 over the past
weekend.
This specifically aims to target more spammy like industries
where the link building and spam tactics are more extreme. Matt added more
details while at SMX, which I covered at Search
Engine Land.
